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testimonial advertising

См. также в других словарях:

  • testimonial advertising — /ˌtestɪ məυniəl ˌædvətaɪzɪŋ/ noun advertising which makes use of testimonials from famous or qualified people, or from satisfied customers, to endorse a product …   Marketing dictionary in english

  • testimonial — tes‧ti‧mo‧ni‧al [ˌtestˈməʊniəl ǁ ˈmoʊ ] noun [countable] 1. MARKETING a statement about the quality or value of a product, especially one made by a respected or famous person as part of an advertisement: • The ads feature testimonials from car… …   Financial and business terms

  • Testimonial — For the use of a term testimonial in sport is sometimes used (especially football) see testimonial match. In promotion and of advertising, a testimonial or show consists of a written or spoken statement, sometimes from a person figure, sometimes… …   Wikipedia

  • advertising — I (Roget s IV) n. 1. [Calling goods to public attention] Syn. promotion, promoting, publicity, publicizing, circularization, billing, posting, placarding, announcing, displaying, broadcasting, advocacy, Madison Avenue, ballyhooing*, plugging*,… …   English dictionary for students

  • Legal advertising — is marketing by law firms and attorneys.Marketing and advertising by lawyers in the United StatesThere is no standard definition of what constitutes legal advertising. [There is no definition for it in Ballentine s Law Dictionary, nor at a search …   Wikipedia

  • DC Advertising — DC Advertising, or D.C. Advertising, is a marketing company located in Downers Grove, Illinois. According to their website, a man by the name of Derek Colantonio founded the company in response to existing demand by local businesses for a more… …   Wikipedia

  • Eating your own dog food — Eating your own dog food, also called dogfooding, is when a company (usually, a software company) uses the products that it makes.[1] In 1988, Microsoft manager Paul Maritz sent Brian Valentine, test manager for Microsoft LAN Manager, an email… …   Wikipedia

  • Giovanni Rana — is an Italian chef and businessman. He is the creator of a line of Italian food products marketed under the Giovanni Rana brand name.Rana has been described as a national treasure and major celebrity in Italy. [… …   Wikipedia

  • Empire Today — Infobox Company company name = Empire Today, LLC. company company type = Private foundation = 1959 location = Northlake, Illinois, USA| area served = U.S. and Canada industry = Home Improvement products = Carpet Hardwood Flooring Laminate… …   Wikipedia

  • Propaganda — This article is about the form of communication. For other uses, see Propaganda (disambiguation). French Military Propaganda postcard showing a caricature of Kaiser Wilhelm II biting the world (c. 1915) …   Wikipedia

  • John B. Watson — John Broadus Watson (January 9, 1878 ndash;September 25, 1958) was an American psychologist who established the psychological school of behaviorism, after doing research on animal behavior. He also conducted the controversial Little Albert… …   Wikipedia

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